The digital landscape leaves behind a surprisingly detailed record of our web activities. This isn't a matter of conscious disclosure; it's a byproduct of how websites and marketing platforms function. Numerous technologies, including tracking pixels, device recognition, and IP address logging, contribute to creating a persistent representation … Read More

The pervasive nature of online activity leaves behind a significant footprint, a complex and often invisible network of data points meticulously collected by various entities. This study delves into the methods employed for tracking user behavior across the internet, illustrating how seemingly innocuous actions contribute to a comprehensive prof… Read More